Redefining media opportunities

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Posts Tagged With: radio

Hyperlocal lessons from small town radio

July 26th, 2009 at 13:26 » Comments (2)

[caption id="attachment_321" align="aligncenter" width="300" caption="Dave Mance, in leather jacket, taught me Hyperlocal before it was an Internet business model"][/caption] Applying the knowledge absorbed early in life is not always obvious. Case in ...more »

Shivers, nausea, fever? That’s just a PR guy who can’t sell his story while the media is covering swine flu

April 27th, 2009 at 11:43 » Comments Off

With circulations and ad sales down, staff cuts up and red ink flowing out of control, it’s easy to draw the conclusion that the coroner has official pronounced mainstream media ...more »