Redefining media opportunities
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Posts Tagged With: PR
Where does TV content go? Monitor it to find out
September 26th, 2011 at 06:00 » Comments Off
By Dave Armon, President, Critical Mention The old days of media monitoring involved picking up the daily newspaper while you grabbed a cup of coffee in the morning ...more »Like Abe Vigoda, press releases were pronounced dead prematurely
September 6th, 2011 at 10:26 » Comments (2)
[caption id="attachment_1082" align="alignleft" width="300" caption="Photo credit: Sony Pictures"][/caption] Actor Abe Vigoda knows what it’s like to be dead even while still very much alive and kicking. Known best for his roles as ...more »Epitaph: VMS is Blockbuster, Critical Mention is Netflix
August 27th, 2011 at 09:56 » Comments (4)
Just as the web-and-mail video rental business model of Netflix spelled doom for Blockbuster’s bricks-and-mortar outlets, it was only a matter of time before Sean Morgan’s introduction of the real-time ...more »When a tab isn’t a Tab
January 14th, 2010 at 00:34 » Comments (1)
Every industry has its own vocabulary. "ANFO" was lingo I learned in my first PR agency job, writing a monthly column called "Shot Rock" for Pit & Quarry magazine. My account ...more »Jeremiah Owyang: Public relations will be impacted by ’social CRM’ in 2010
December 22nd, 2009 at 17:54 » Comments Off
There's something special about a guy who isn't a rock star yet has three times the Twitter followers of Bob Dylan. He's not a deep-pocketed electronics retailer, yet his social ...more »Appreciating CEOs who appreciate PR
November 16th, 2009 at 10:35 » Comments Off
Don't let the mustard-colored sports coat fool you. Tom Kunz is one hip CEO. As head of Cenury 21 Real Estate LLC, Kunz is in an industry that's being disintermediated by ...more »Laptops on the flight deck: Can airline turn crisis into good PR?
October 27th, 2009 at 22:47 » Comments Off
Let's take the social media temperature of the airline industry. United breaks guitars. Bad situation, though I loved spokeswoman Robin Urbanski's quip: "This strikes a chord with us." She was classy ...more »For Italian food, this Manhattan restaurant is the cat’s meow
October 13th, 2009 at 08:49 » Comments Off
Walking to work, I decided to look into the front door of a white tablecloth Italian restaurant called Nanni's to see if there was a menu on display. I hope what ...more »Digital marketing isn’t stale, but it’s mainly pale and male
October 10th, 2009 at 15:55 » Comments (3)
I don't expect diversity in the New York supermarket business. Rightly or wrongly, I have long associated chains like D'Agostino and Gristede's as places managed by brawny Italian-American men. In the ...more »Genesee earns coverage by pouncing on Obama ‘beer summit’
July 30th, 2009 at 07:05 » Comments Off
Most corporate communicators would steer clear of a news event involving charged racial tensions and the police. But President Obama's use of a "beer summit" to calm the war of words ...more »-
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