Redefining media opportunities

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Posts Tagged With: Novartis

Stream of consciousness from Monitoring Social Media, Boston

October 5th, 2010 at 08:27 » Comments (3)

Tweeting from industry conferences is a doubled-edged sword. Those interested in the content from the event are thrilled to pull in a stream of interesting observations without having to plunk down ...more »

Drugmakers slowly getting addicted to Twitter

July 27th, 2009 at 15:18 » Comments (1)

[caption id="attachment_333" align="aligncenter" width="300" caption="Graphic from Time"][/caption] Pfizer's Twitter feed seems to be benefiting from the same ingredient that powers its blockbuster erectile drug. After only six days @pfizer_news had jumped to ...more »

Some phlegm for thought

January 7th, 2009 at 17:15 » Comments Off

An unfortunate truth is that many kids’ breakfast food choices are based on the appeal of cartoon rabbits, toucans and elephants touting sugary cereals. But we grow out of that ...more »