Redefining media opportunities

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Category Page for: Social Media

Conference overload in fragmented PR market

November 7th, 2009 at 17:35 » Comments Off

My former boss had a funny line to describe how often the owner of a mid-sized New York investor relations agency showed up at free media breakfasts:  "He'd show up ...more »

Laptops on the flight deck: Can airline turn crisis into good PR?

October 27th, 2009 at 22:47 » Comments Off

Let's take the social media temperature of the airline industry. United breaks guitars. Bad situation, though I loved spokeswoman Robin Urbanski's quip:  "This strikes a chord with us."  She was classy ...more »

Guest post: Baruch College’s ‘Dynamics of PR’ panel

October 19th, 2009 at 11:04 » Comments Off

By Alice Fong, Business Editor, The Ticker From left, Jeff Gluck, Peter Himler, Don Middleberg, Bill Southard (photo by Denis Gostev) Peter Himler speaks at Baruch College. (photo ...more »

A media debate of Titanic proportions

October 15th, 2009 at 15:08 » Comments Off

The media execs attending lunch at the Paley Center for Media Tuesday seemed relieved that they could take a break from watching their P&L's get jackhammered by scrappy new entrants ...more »

Digital marketing isn’t stale, but it’s mainly pale and male

October 10th, 2009 at 15:55 » Comments (3)

I don't expect diversity in the New York supermarket business.  Rightly or wrongly, I have long associated chains like D'Agostino and Gristede's as places managed by brawny Italian-American men. In the ...more »

How I spent my summer vacation

September 30th, 2009 at 17:30 » Comments (3)

The whole concept of a sabbatical is foreign to those of us who haven’t worked in academia. For someone who bought his first police scanner at age 14 and who ...more »

An intern’s brain is a terrible thing to waste

September 8th, 2009 at 15:59 » Comments (1)

Chocolate's in the news today.  If Cadbury is gobbled up by Kraft -- or Hershey or Nestle for that matter -- how would that impact you or your clients? With gold ...more »

Counting corpses and making AP angry

September 2nd, 2009 at 17:30 » Comments Off

Most Americans associate summer's three-day bank holidays with barbecues, trips to the beach and  family vacations. I think of corpses. Not that I am morbid or have a desire to work as ...more »

Consolidation accelerates among PR, marketing services firms

August 5th, 2009 at 12:31 » Comments Off

[caption id="attachment_395" align="aligncenter" width="215" caption="Mirage? M&A drought appears to be ending in PR, marketing space."][/caption] After a long drought, M&A is picking up among the service providers relied on by ...more »

Genesee earns coverage by pouncing on Obama ‘beer summit’

July 30th, 2009 at 07:05 » Comments Off

Most corporate communicators would steer clear of a news event involving charged racial tensions and the police. But President Obama's use of a "beer summit" to calm the war of words ...more »
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