Redefining media opportunities

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Category Page for: media monitoring

Where does TV content go? Monitor it to find out

September 26th, 2011 at 06:00 » Comments Off

By Dave Armon, President, Critical Mention The old days of media monitoring involved picking up the daily newspaper while you grabbed a cup of coffee in the morning ...more »

Epitaph: VMS is Blockbuster, Critical Mention is Netflix

August 27th, 2011 at 09:56 » Comments (4)

Just as the web-and-mail video rental business model of Netflix spelled doom for Blockbuster’s bricks-and-mortar outlets, it was only a matter of time before Sean Morgan’s introduction of the real-time ...more »

A PR firm dressed up like a software company

August 19th, 2011 at 10:14 » Comments Off

Today's introduction of a new automated evaluation tool by London-based Lewis PR got me thinking: Are service providers in the PR space not innovating fast enough? Or are PR agencies no longer ...more »

Is your crisis communications plan anti-social?

April 19th, 2010 at 11:47 » Comments Off

Chief financial officers have dealt with auditors since the days of the abacus. Smart chief technology officers bring in friendly hackers to test the ability of firewalls to withstand cyber ...more »

Jeremiah Owyang: Public relations will be impacted by ’social CRM’ in 2010

December 22nd, 2009 at 17:54 » Comments Off

There's something special about a guy who isn't a rock star yet has three times the Twitter followers of Bob Dylan.  He's not a deep-pocketed electronics retailer, yet his social ...more »

A media debate of Titanic proportions

October 15th, 2009 at 15:08 » Comments Off

The media execs attending lunch at the Paley Center for Media Tuesday seemed relieved that they could take a break from watching their P&L's get jackhammered by scrappy new entrants ...more »

How I spent my summer vacation

September 30th, 2009 at 17:30 » Comments (3)

The whole concept of a sabbatical is foreign to those of us who haven’t worked in academia. For someone who bought his first police scanner at age 14 and who ...more »